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Naomi Osaka, winner of four women's singles Grand Slam events, became famous because of dominant performances for her amazing service 125/mph in U.S. Open and Australian Open, which is equal to the explosive power of hurricane. As a rising tennis idol, she is a unique girl, freedom of dress and expression and fond of fashion design. Levi's ®, together with Naomi Osaka, launches Levi's ® x Naomi Osaka Special Series to create eco-friendly Denim in autumn 2021, and convey the charm and aesthetics of Denim from a new perspective.
"Design Shanghai", an Asia's leading international design gala, was solemnly held in Shanghai on June 3. As an exclusive sponsorship partner, Audi joined hands with the well-known fashion brand Stella McCartney for further joint co-creation under the theme of "Regenerative Design". This cooperation represented cross-border integration of bold and emotional fashion design with automobile industry, which not only vividly shown Audi's deep thinking on luxury mobile travel in the future, but also made Audi's "people-centered" brand transformation become more emotional.
Activewear launching for the whole family for 2021, including dedicated activewear offer for kids (part of strategic focus on more everyday kids’ clothing) New product offering follows the accelerated shift to casualwear seen during 2020—over half of M&S customers have been wearing activewear more and more as everyday clothing. Wellness and fitness remain top of customers’ minds. 80% of M&S customers want to get fitter in 2021.
Three smart international companies representing leading eco high tech successful innovations, after the journey toward responsible innovation are today at the forefront of the next challenge: align the communication of fashion with new sustainability values, so important for the consumer.
MEFC will collaborate and work alongside four main international fashion councils; British Fashion Council, Fédération Française de la Couture, Camera Nazionale Della Moda Italiana, and Council of Fashion Designers of America to promote and encourage people to choose a sustainable path that protect resources and minimizes our carbon footprint.
Mango is conducting a detailed study of its carbon footprint, which will allow it to establish certain Science-Based Targets (SBTs) throughout 2021 and draft the corresponding plan to reduce its emissions.